Dr. Simon Lichte Product Managers (PMs) that care more about their product than their customers are unlikely to ever build a great product that scales. This post explains the key difference between the product-perspective and the customer-perspective and, by using a real-world example, illustrates how changing the perspective can make all the difference. As a Product Manager (PM) … Read more
AI is the perfect tool during the product exploration phase enabling us to build prototypes faster than ever before to repeatedly test product hypotheses. The goal is to try out a new product idea with real customers to get reliable feedback whether going all-in is worth the effort or not. In this article, we use … Read more
If you are interested in Product Management but have no prior experience with it, the first thing you will want to know is: What does it mean to manage a product? In this blog post, we will first define what a product is before we dissect this comprehensive discipline into its major constituents Software Engineering, … Read more
While both Innovation and Product Management share many similarities such as experimentation and the ability to make decisions based on data, there are also key differences that justify establishing the role of an Innovation Manager in a product-driven organization. In this post, you will see that Innovation Management requires a higher degree of experimentation, comes … Read more
It has never been easier and faster to build a multi-lingual product using Artificial Intelligence (AI). With Github Copilot, you only need to write your UI strings once and then Copilot automatically translates them for you in whatever language you prefer. Gone are the days where you had to ask people for help in translating … Read more
Telling you how to manage a product is good, but illustrating this for you using practical examples is way better: SuperStockApp, Inc. is the company that created SuperStockApp, an app that is supposed to make stock investing as easy as possible. If you do not have any background in stock investing, this post explains two … Read more
Products are value propositions that solve relevant customer problems at a profit, whereas tools improve the efficiency of operational processes that may be required to operate the product. This does not make a tool less important than the product itself, even though without the product there would be no need for the tool. Unlike a … Read more
Product Managers (PMs) often struggle with maintaining operational processes and wish they had more time for what they love most, the core product, and companies also benefit from PMs who can dedicate themselves fully to further evolving the company’s value proposition, securing future revenue streams. On the contrary, a product that can only be operated … Read more
Those that have entered big organizations in the past know the situation all too well: Who is responsible for what? How do I find the right contact for my issue? More often than not people are resorting to the org chart to figure out to whom they may need to reach out and the org … Read more